Does Pop-up Message Content Matter? An Examination of the Effectiveness of Informing Gamblers about their Monetary Losses on Player Limit Adherence

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Creator: 

Hollingshead, Samantha Jade

Date: 

2017

Abstract: 

The current research tested whether monetary limit adherence is upregulated by informing gamblers who reach their limit how much money and credits they have lost gambling. In Study 1, players (n = 124) were given a monetary limit and gambled on an Electronic Gaming Machine. Some players were informed (via pop-up message) when their limit had been reached, while other players were also informed about credits and money lost. Limit adherence did not vary by condition. Informatively, half of the participants could not recall the content of the message. Study 2 (n = 109) replicated these findings. Not only did half of the players fail to recall the content of the limit reminder message, recall was not improved by including a delay that did not permit the player to immediately discard the message. The results suggest pop-up messages may not be an effective tool for conveying nuanced information to players.

Subject: 

Psychology - Behavioral
Psychology - Experimental
Psychology

Language: 

English

Publisher: 

Carleton University

Thesis Degree Name: 

Master of Arts: 
M.A.

Thesis Degree Level: 

Master's

Thesis Degree Discipline: 

Psychology

Parent Collection: 

Theses and Dissertations

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