Determinants of marketer satisfaction with the choice of electronic marketplace type

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Creator: 

Knight, Peter C.

Date: 

2008

Subject: 

Electronic commerce -- Management.
Electronic commerce -- Customer services -- Management.
Transaction costs.
Marketing -- Evaluation.
Communication in marketing.
Marketing research.

Language: 

English

Publisher: 

Carleton University

Thesis Degree Name: 

Doctor of Philosophy: 
Ph.D.

Thesis Degree Level: 

Doctoral

Thesis Degree Discipline: 

Management

Parent Collection: 

Theses and Dissertations

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