Designing Graphic Messages to Promote Mental Health

It appears your Web browser is not configured to display PDF files. Download adobe Acrobat or click here to download the PDF file.

Click here to download the PDF file.

Supplemental Files: 

Creator: 

Bamber, Alanna

Date: 

2021

Abstract: 

Post-secondary students are experiencing elevated and increasing levels of mental illness. Colleges and universities have developed programs and services to help address this problem, however many institutions are overwhelmed by the high demand for counselling services and students must wait long periods for an appointment. This study explores the development and design of a persuasive mental health campaign that may help to increase the resilience and mental health of post-secondary students. The study consisted of four phases: exploratory interviews, a survey on the student experience and mental health, and two rounds of evaluative feedback on prototypes from different populations. The results of these research phases led to insights on factors affecting mental health, the importance of collaboration between designers, experts, and the target audience, and design guidelines for persuasive graphic messages.

Subject: 

Design and Decorative Arts
Mental Health
Mass Communications

Language: 

English

Publisher: 

Carleton University

Thesis Degree Name: 

Master of Design: 
M.Des.

Thesis Degree Level: 

Master's

Thesis Degree Discipline: 

Industrial Design

Parent Collection: 

Theses and Dissertations

Items in CURVE are protected by copyright, with all rights reserved, unless otherwise indicated. They are made available with permission from the author(s).