The Legitimacy of Transnational Startups: The Case of Canadian-Iranian Startups
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Building legitimacy is one of the main challenges of every entrepreneur, especially transnational ones. The study has employed a combination of qualitative and quantitative methods including grounded theory and Borda count method to capture the perception of new transnational ventures (NTVs) from the sources of legitimacy for financiers and grant providers and the most important challenges of NTVs. The results from studying six Canadian-Iranian NTVs show that the most important challenges face NTVs to obtain legitimacy are "Insufficient understanding of Canadian business environment and business language", "Procuring funding", and "Building a network" Also, the most important perceived criteria of legitimacy are "the amount of investment in the business", "experience and background of the founder and director", and "credit history" of the owner(s). The contribution of the research is providing an examination of the intersection of NTVs and legitimacy. NTVs may use the results to manage their legitimacy.
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Copyright © 2018 the author(s). Theses may be used for non-commercial research, educational, or related academic purposes only. Such uses include personal study, research, scholarship, and teaching. Theses may only be shared by linking to Carleton University Institutional Repository and no part may be used without proper attribution to the author. No part may be used for commercial purposes directly or indirectly via a for-profit platform; no adaptation or derivative works are permitted without consent from the copyright owner.
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tadjalli-thelegitimacyoftransnationalstartupsthecase.pdf | 2023-05-05 | Public | Download |