This thesis analyses the World Design Organization (WDO) World Design Challenge program through participant insights to improve the process. The demand for well-thought-out design solutions for complex problems drives industry, governments and educational institutions to seek more efficient and effective ways to generate creative out-of-the-box results. To meet the request for unique, positive user-based approaches, the WDO expands on traditional methods and leans on online practices that produce robust options to enhance sustainability. The research analyses a series of World Design Challenge programs through observation, participation and research participant feedback. The research explored team dynamics, online obstacles, content, plus process structure and procedures. The research discovered how the WDO World Design Challenge program can be improved to increase user experience and maintain participant retention.